Digital marketing is at the forefront of business strategies, and this trend is set to continue. According to a recent report by Kraftshala, the demand for digital marketing roles is surging, outlining the pivotal role this discipline plays in the modern business world. As an expert in this field, I am going to share my insights and provide you with practical tips based on this report.
Digital Marketing Demand: A Rising Star
Let’s start off with some startling statistics. The report from Kraftshala suggests that there has been a jaw-dropping increase of 152% in the demand for digital marketing jobs in India during the pandemic. The same trend reflects globally as organizations embrace online platforms to maintain business continuity and engage with customers. What this means for industry professionals and students is a significant opportunity for growth and career enhancement in the digital marketing field.
Emerging Digital Marketing Roles
But what are the roles that are high in demand? Kraftshala’s report gives us a glimpse; content marketers, digital advertising specialists, and Search Engine Optimization (SEO) experts are some of the coveted roles that companies are keen on hiring. Besides, the rise of digital transformation has also given birth to novel roles such as user experience designers and data scientists who play a significant part in crafting successful digital strategies.
Top Skills for Thriving in Digital Marketing
According to the report, some of the top skills required for a successful digital marketing career include SEO, social media marketing, and data analytics, to name a few. But how do you acquire these skills and stand out amongst the competition? My expert advice would be to immerse yourself in learning these skills through dedicated online courses, real-world practice, and networking with other digital marketers.
The Value of Certification in Digital Marketing
Another key point highlighted in the report is the value of certification in digital marketing. An industry-recognized certification not only validates your skills but also gives you an edge in the job market. As a case in point, according to the 2018 Digital Skills Report, 63% of hiring managers consider certified professionals as top-tier candidates.
Final Thoughts on The Rising Demand for Digital Marketing
As the digital landscape swiftly evolves, the demand for skilled digital marketers will grow in tandem. Companies are on the lookout for professionals who can navigate the complex digital ecosystem and drive business growth. Seizing this opportunity requires a commitment to continuous learning and adapting to technological advancements.
Ready to jump on board and ride the wave of digital marketing? Explore a range of digital marketing services offered by Best Optimyzed. With an expertise in the digital marketing field, we equip you with the necessary tools and strategies to thrive in the digital world.
For more fascinating insights about the digital marketing landscape, read the original article here at DMNews.
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