Because of the heightened competitive intensity in local business, speed isn’t just a luxury—it’s an expectation. According to Jay Baer’s Consumer Patience Study, conducted with over 1,900 consumers across the U.S., two-thirds of customers say that speed is just as important as price. That means a slow reply could cost you more than a discount ever would.
🔥 Hot Take: It’s wild how many service businesses are still proudly responding “within 24 hours” like that’s a competitive edge. That might’ve worked in 2010. In 2025, that’s a slow death sentence.
📉 What Happens When You’re Too Slow?
The study reveals a simple but powerful truth: waiting kills trust. More than half of customers say they’ve hired the first business to respond—even if that business was more expensive. And 50% admit they’re less likely to spend money if a brand is slower than expected.
Other striking stats include:
- Customers hate having to contact a business more than once.
- Gen Z feels “respected” when brands reply quickly.
- Half of all customers won’t wait more than 3 minutes in-store.
- Baby Boomers are the least patient, not the most tolerant.
These insights prove that speed isn’t just a bonus—it’s a baseline requirement.
🔥 Hot Take: If you’re still thinking, “Our clients are older—they’re used to waiting,” think again. The study proves Baby Boomers are actually the least tolerant of delays. So yeah—your target market might be silently ghosting you.
🚀 Why Speed Is a Competitive Advantage
Whether you’re in e-commerce, services, B2B, or local trades, your response time defines your brand. A fast quote, callback, or reply can be the deciding factor between winning and losing a customer.
Yet most businesses still rely on outdated manual processes or wait for leads to “follow up.” The result? Missed sales and frustrated prospects.
🔥 Hot Take: Businesses that still rely on manual quoting systems or email back-and-forth are building lead generation on sand. It only takes one automated competitor to wipe you out.
⚙️ We Found a Tool That Takes the Work Out of Quoting
If you’re running a service business and still creating quotes manually, we found a tool that could seriously save you time (and lost leads). It’s called Quotify.
Quotify lets you:
✅ Generate quotes instantly—no manual input needed
✅ Capture verified phone numbers from real prospects
✅ Stay ahead by responding faster than your competitors
It’s simple, fast, and made specifically for service-based businesses. If quoting is slowing you down, this might be exactly what you need.
Image by Karolina Grabowska from Pixabay
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