90% of AI search traffic comes from desktop: Report
In a digital landscape dominated by mobile, a surprising twist emerges: desktop remains the powerhouse for AI search, capturing a staggering 90% of traffic. This revelation challenges our assumptions about internet consumption in the age of smartphones.
SEO attribution in 2025: Why it’s broken and what you can do
In the labyrinth of digital marketing, SEO attribution has become a fragmented puzzle. As algorithms evolve and user journeys grow more complex, traditional tracking methods crumble like outdated infrastructure. 2025 demands a holistic approach that bridges data silos and embraces multi-touchpoint insights.
